Floriculture market blooms with global demand
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New Delhi: Changing lifestyles and increasing use of flowers on different occasions have boosted the flower market globally. More and more people are attracted to flowers on any auspicious event and purchase them from nearby stores or online, increasing floral sales. Maximum flower sales take place on Valentine’s Day, followed by Christmas and Mother’s Day. As per a recent study, 77 percent of sales occur at specific events. 29 percent of sales take place on two occasions: birthdays and anniversaries.
In 2023, the global floriculture market was valued at $55.2 billion. It's expected to grow at a rate of 5.1% from 2025 to 2032. The growth rate increases because most people like to live a stylish lifestyle. They decorate their homes, plant flowers in staircases and other places inside their homes, and offices.
Technological advances are also playing a big role. Scientists are creating new flower varieties using biotechnology and genome research. These hybrids look better and last longer, appealing to a wide range of customers. Online shopping is another key driver. E-commerce platforms now offer a large selection of flowers and easy delivery options, making it simple for customers to buy what they need from home.
The future of the floriculture sector looks prosperous, and online sales will keep the businesses blooming. Eco-friendly practices and coming up with new varieties of flowers will help the industry to grow rapidly. The attractive packaging is responsible for the growth of flower sales because people like to accept parcels in decorative syle.